Not quite two months ago, SRAM debuted their flagship Red eTap AXS. It’s the definitive expression of the wireless electronic shifting system. This week SRAM…
2019
Strada Force eTAP AXS: 3T’s 1X Road Bikes Go Electronic
Previously, eTap electronic wireless shifting was only available at the Red level. This meant the technology was out of reach for a lot of people or…
Green Guru Waistpack Available at REI
Colorado-based eco-friendly outdoor brand collaborates with industry leaders to bring the sustainably-made Tripster to market. A Green Guru Waistpack Available at REI is great news for…
His Name is Dnyan and He’s Riding a Bike
Daily doodles and the links Google shares in search aren’t a news story for me to share. Until, I noticed this one about the bike…
Koroyd Responds to Wavecel with a Nope!
Finally Koroyd responds to Wavecel with a “Nope!” I’m sure incredulous about the visual similarities too between the two anti-slip helmet materials In case you…
The Man of Steel Video Series
In the first episode of the upcoming The Man of Steel video series, Giovanni Battaglin takes you inside his workshop. That’s where he builds eponymous…
MIPS Responds to WaveCel
There’s nothing brands in the bike biz like more than out standardizing each other with propriety products. That’s for sure and today MIPS responds to…
Bontrager WaveCel Helmets
Today Trek introduced Bontrager WaveCel Helmets with a safety technology similar to Koroyd and what Smith launched 5 years ago. WaveCel, Koroyd, and MIPS deploy…
ALLITE Concept Bike
Magnesium alloys, like Super Magnesium have been around for a long time. This ALLIT concept bike features “Super Magnesium” by its US manufacturer ALLITE. Elemental…
BUILT Presented by PEARL iZUMi
BUILT by PEARL iZUMi is a series of videos created to celebrate handmade bicycles. They partnered with Shimano and visual documentarian Justin Balog, to feature…